Behavioural finance

Table of Content Part I Foundations. • Financial Decision Making. • Discounting. • Learning. • Bubbles. Part II Asset Pricing. • Noise Traders. • Overconfidence and Optimism. • Asset Pricing under Prospect Theory. • Overreaction and/or Underreaction. • Momentum. • Herding. • Insider Trading. • Equity Premium Puzzle. Part III Corporate Finance. • Incorporation. • The Market for Information, Noise and Deception. • Dividends. • Entrepreneurship. Part IV The Professions. • Analysts' Conflicts of Interest. • Accounting Reform. Appendix A: Mark-to-Market Accounting at Enron -- A Case Study. Appendix B: Solving for Price in Terms of Abnormal Earnings and Non-Accounting Information only (Equation (19.7)). Questions. Notes. References . 20 Conclusion. Index.

Behavioural Finance' builds on the knowledge and skills that students have already gained on an introductory finance or corporate finance course. The primary focus of the book is on how behavioural approaches extend what students already know. At each stage the theory is developed by application to the FTSE 100 companies and their valuation and strategy. This approach helps the reader understand how behavioural models can be applied to everyday problems faced by practitioners at both a market and individual company level. The book develops simple formal expositions of existing attempts to model the impact of behavioural bias on investor/managers' decisions. Where possible this is done grounding the discussion in practical, numerical, examples from the financial press and business life. (https://www.wileyindia.com/behavioural-finance.html)