Lewis, David <br/><br/>
Soul of the new consumer:  authenticy-what we buy and why in the new economy / 
David Lewis and Darren Bridger 
 - London :  Nicholas Brealey Pub.,  2000 
 - x, 246 p. 
<br/><br/><label>ISBN: </label>1857882466  GBP 10.95 (Rs. 789.50) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumers.<br/>Winning consumer.<br/>Indian philosophy<br/>Indian mythology
<br/><br/><label>Dewey Class. No.: </label>658.81  / S6L3