Chaston, Ian <br/><br/>
Customer focused marketing:  actions for delivering greater internal and external customer satisfaction / 
Ian Chaston 
 - London :  McGraw Hill Book Company,  1993 
 - xi,222p. p. 
<br/><br/><label>ISBN: </label>0077076982 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer satisfaction<br/>Marketing--Management
<br/><br/><label>Dewey Class. No.: </label>658.812  / C8C4