TY  - BOOK
AU  - Phillips,Fred Y.
TI  - Market-oriented technology management: innovating for profit in entrepreneurial times 
SN  - 3540412581
U1  - 658.514 
PY  - 2001///
CY  - Berlin
PB  - Springer
KW  - Technological risks
KW  - Technology management
KW  - New products--Marketing
KW  - High technology--Marketing
KW  - Economics
KW  - Industrial engineering
KW  - Industrial management
ER  -