TY  - BOOK
AU  - Robinette, Scott.
AU  - Brand,Claire
AU  - Lenz,Vicki
TI  - Emotion marketing: the Hallmark way of winning customers for life 
SN  - 0070596190
U1  - 658.8 
PY  - 2001///
CY  - New York
PB  - McGraw-Hill
KW  - Marketing
KW  - Customer relations
KW  - Consumer satisfaction
ER  -