TY  - BOOK
AU  - Hill,Nigel
AU  - Alexander,Jim
TI  - The handbook of customer satisfaction and loyalty measurement
SN  - 0566087448
U1  - 658.8343 
PY  - 2006///
CY  - Aldershot, Hampshire, England, Burlington, VT
PB  - Gower, Ashgate
KW  - Consumer satisfaction
KW  - Evaluation
KW  - Handbooks, manuals, etc
KW  - Marketing research
N1  - Includes bibliographical references (p. [261]-263) and index
ER  -