Kono, Toyohiro <br/><br/>
Strategic new product development for the global economy / 
Toyohiro Kono and Leonard Lynn 
 - New York :  Palgrave macmillan,  2007 
 - 263 p. 
<br/><br/><label>ISBN: </label>9780230001992  GBP 55.00 (Rs.4724.50) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>New products--Management<br/>Product management<br/>Strategic planning<br/>Business planning<br/>International business enterprises--Management--Case studies
<br/><br/><label>Dewey Class. No.: </label>658.575  / K6S8