TY - BOOK AU - Hair, Joseph F. AU - Hult,G.Tomas M. AU - Ringle,Christian M. AU - Sarstedt,Marko TI - A primer on partial least squares structural equation modeling (PLS-SEM) SN - 9781483377445 U1 - 511.42 PY - 2017/// CY - New Delhi PB - Sage Publications KW - Structural equation modeling KW - Least squares N1 - 2nd. ed ER -