Sheth, Jagdish N. Models of buyer behaviour: conceptual quantitative, and empirical Sheth, Jagdish N. - New York Harper & Row 1974 - xiii, 441 p. - Series in marketing management . ISBN: 006046092X Subjects--Topical Terms: Consumers - Addresses, essays, lectures Consumers - Mathematical models - Addresses, essays, lectures Market segmentation - Addresses, essays, lectures Dewey Class. No.: 658.83