TY  - BOOK
AU  - Sheth, Jagdish N.
TI  - Models of buyer behaviour: conceptual quantitative, and empirical
SN  - 006046092X
U1  - 658.83 
PY  - 1974///
CY  - New York
PB  - Harper & Row
KW  - Consumers - Addresses, essays, lectures
KW  - Consumers - Mathematical models - Addresses, essays, lectures
KW  - Market segmentation - Addresses, essays, lectures
ER  -