TY  - BOOK
AU  - Georgoff, David M.
TI  - Odd-even retail price endings: their effects on value determination, product perception, and buying propensities
SN  - 1877441057
U1  - 658.83973 
PY  - 1972///
CY  - East Lansing
PB  - Bureau of Business & Economic Research, Division of Research
KW  - Consumers - United States
KW  - Prices - United States
KW  - Retail trade - United States
ER  -