Lasserre, Philippe. <br/><br/>
Strategies for Asia Pacific :  meeting new challenges / 
Philippe Lasserre and Hellmut Schütte. 
 - 3rd ed. 
 - Houndmills, Basingstoke, Hampshire ;  New York :  Palgrave Macmillan,  2005. 
 - xx, 332 p. :  ill. ;  24 cm. 
<br/><br/>1. The strategic importance of Asia Pacific -- 2. Formulating strategies for Asia Pacific -- 3. Asia as a market -- 4. The players -- 5. Asian business logic -- 6. Competing -- 7. Joining forces : alliances, mergers and acquisitions -- 8. People and organization -- 9. The future of the Asia Pacific region. 
<br/><br/> "First published in 1995, Strategies for Asia Pacific has established itself as the leading book on strategic analysis related to firms, markets, business cultures and logic in the Asia Pacific region. Recommended by The Economist as one of the five books on Asia that need to be read, this revised and updated edition will be essential reading for managers in Asia and companies doing business in Asia, as well as students studying Asian business strategies."--BOOK JACKET. 
<br/><br/><label>ISBN: </label>1403916950 (paper) 9781403916952 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Industrial management--Asia.<br/>Industrial management--Pacific Area.<br/>Corporations, Foreign--Asia.<br/>Corporations, Foreign--Pacific Area.<br/>International business enterprises--Management.--Asia<br/>International business enterprises--Management.--Pacific Area<br/>Strategic planning--Asia.<br/>Strategic planning--Pacific Area.
<br/><br/><label>Dewey Class. No.: </label>658/.049/095