Burton, Philip Ward <br/><br/>
Principles of advertising 
Burton, Philip Ward 
 - New York  Prentice-Hall, Inc.  1955 
 - xiv, 541 p. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising
<br/><br/><label>Dewey Class. No.: </label>659.1  / B8P7