TY  - BOOK
AU  - Cherunilam, Francis
TI  - Business policy and strategic management: text and cases
SN  - 8174937234
U1  - 658.4 
PY  - 1999///
CY  - Delhi
PB  - Himalaya Publishing House
KW  - Industrial management
KW  -  Corporate planning
KW  -  Strategic planning
ER  -