Marquard, William H.

Wal-smart: what It really takes to profit in a Wal-Mart world Marquard,William H. - New Delhi Tata McGraw-Hill Publishing Co. Ltd., 2006 - x, 272 p.

Wal-Smart is not just a book about Wal-Mart. It's about the principles of leadership in a Wal-Mart economy. No matter what industry you work in, Wal-Mart influences the way you do business. In providing a new level of convenience, discount pricing, and efficiency, Wal-Mart has changed the rules of the global economy, the customer expectations for every business---and the ways your organization must deliver to keep up. Is it even possible to thrive in a world ruled by this, and other, industry giants?

007065901X 9780070659018


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