Friend, Graham. <br/><br/>
Guide to business planning / 
Graham Friend and Stefan Zehle. 
 - London :  The economist in association with Profile Books,  c2004. 
 - 281 p.  ill.  27 cm. 
<br/><br/> At head of title: The Economist. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/> This guide covers every aspect of preparing a business plan, including how to analyze the market, how to model the business and financial statements, the analysis of risk and the assessment of both the upside and potential downside, and the all-important executive summary--often the only part of a business plan that is read. Finally, it shows how to use a business plan to help put your ideas into practice and how to monitor and measure the performance of the business.--From publisher description. 
<br/><br/><label>ISBN: </label>1861974744 
<br/><br/><label>Standard No.: </label>9781861974747  52750 
<br/><br/><label>LCCN: </label>2006491701 
<br/><br/><label>Nat. Bib. No.: </label>GBA3Z2652  bnb 
<br/><br/><label>Nat. Bib. Agency Control No.: </label>006901919  Uk 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business planning.
<br/><br/><label>LC Class. No.: </label>HD30.28  / .F747 2004 
<br/><br/><label>Dewey Class. No.: </label>658.4012