Jain, Subhash C.,
International marketing cases /
Subhash C. Jain.
- 6th ed.
- Cincinnati, Ohio : South-Western, c2001.
- viii, 192 p. : ill. ; 26 cm.
0324063709 (alk. paper) 0324100868 (international : alk. paper) 0324063733 (cases v. : alk. paper) 032410085X (cases v. : international : alk. paper)
00059565
Export marketing--Management.
Export marketing--Management--Case studies.
HF1416 / .J35 2001
658.8/48