TY  - BOOK
AU  - Ummer, E. K.
TI  - Basic mathematics for economics, business, and finance
SN  - 9780415664202
U1  - 330.0151 
PY  - 2012///
CY  - London
PB  - Routledge
KW  - Economics - Mathematical models
KW  - Programming (Mathematics)
N2  - This book can help overcome the widely observed math-phobia and math-aversion among undergraduate students in these subjects. The book can also help them understand why they have to learn different mathematical techniques, how they can be applied, and how they will equip the students in their further studies. (http://www.routledge.com/books/details/9780415664202/)
ER  -