TY - BOOK AU - Laric, Michael V. AU - Stiff,Ronald TI - Lotus 1-2-3 for marketing and sales SN - 013540956X U1 - 658.800285425 PY - 1984/// CY - Englewood Cliffs PB - Prentice-Hall KW - Marketing - Computer programs KW - Selling - Computer programs N1 - "A Spectrum book."; Includes index N2 - Shows Business Professionals How to Use 1-2-3 to Help Solve a Variety of Problems. Includes Over 30 Spreadsheets Covering Forecasting, Estimating Market Potential, Pricing, Promotion, & Retailing ER -