TY - BOOK AU - Elango, R. TI - You don't need a godfather: create your own success SN - 9781259002816 U1 - 650.1 PY - 2012/// CY - New Delhi PB - McGraw Hill KW - Success KW - Success in business N2 - "What's slit chilies got to do with personal branding? Or for that matter, a monkey eating ginger with you letting go? Or Ireland with success? Can't make the connect? You Don’t Need a Godfather will make these connects and also provide you with no-nonsense, proven methods to navigate and succeed in the complex, and sometimes scary, workplace. All of this, in a conversational tone with doses of humor, sarcasm and interesting stories. Add to the mix, seven-years-old Agastya, who brings clarity to our cluttered lives with his childlike utterances. You will find yourself nodding and smiling as you read and realize many of the tales in this book could be cut from your own experiences. A perfect book to finish in one sitting, this will become your hip-pocket guide to building your career. ""Just read it. It's unputdownable. And quite inspiring…"" --- A. G. Krishnamurthy, Founder, Chairman and Managing Director of Mudra Communications, is currently the Chairman of AGK Brand Consult. ""This is a fast-paced easy read on how to create and control your own destiny. Filled with anecdotes and humor, it will gently nudge you in the right direction."" --- Jessie Paul, CEO, Paul Writer. Author of No-Money Marketing." ER -