Adcock, Dennis.

Marketing strategies for competitive advantage / Dennis Adcock. - Chichester [England] ; New York : Wiley, c2000. - viii, 406 p. : ill. ; 25 cm.

Includes bibliographical references and index.

0471981699 (acidfree paper)

99047600


Marketing.

HF5415 / .A3234 2000

658.8