TY  - BOOK
AU  - Adcock, Dennis.
TI  - Marketing strategies for competitive advantage
SN  - 0471981699 (acidfree paper)
AV  - HF5415 .A3234 2000
U1  - 658.8 21
PY  - 2000///
CY  - Chichester [England], New York
PB  - Wiley
KW  - Marketing
N1  - Includes bibliographical references and index
UR  - http://www.loc.gov/catdir/description/wiley037/99047600.html
UR  - http://www.loc.gov/catdir/toc/onix06/99047600.html
ER  -