Cases in marketing strategy:  A book of case studies / 
edited by Martin Van Mesdag 
 - Bradford:  MCB Books,  1977 
 - 102 p. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing<br/>Case studies
<br/><br/><label>Dewey Class. No.: </label>658.8  / VAN