Corporate communication and promotion management / 
edited by M K Singh, A Bhattacharya. 
 - New Delhi:  Discovery Publishing House,  1990. 
 - 333p. 
 - Modern management series .
<br/><br/><label>ISBN: </label>8171410936 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising communications
<br/><br/><label>Dewey Class. No.: </label>659.1  / SIN