TY  - BOOK
AU  - Lindstrom,Martin
AU  - Seybold,Patricia
ED  - Millward Brown
TI  - Brandchild: Remarkable insights into the minds of today's global kids and their relationships with brands 
SN  - 9780749444433 (pbk.)
U1  - 658.8343 
PY  - 2004///. (2005)
CY  - London
PB  - Kogan Page
KW  - Brand name products
KW  - Child consumers
KW  - Advertising and children
KW  - Marketing research
N1  - Includes bibliographical references and index
UR  - http://www.loc.gov/catdir/toc/ecip0419/2004015555.html
UR  - http://www.loc.gov/catdir/enhancements/fy0715/2004015555-d.html
UR  - http://www.loc.gov/catdir/enhancements/fy0912/2004015555-b.html
ER  -