McLuhan, Marshall The medium is the massage: An inventory of effects / by Marshall McLuhan, Quentin Fiore ; produced by Jerome Agel. - Berkeley : Gingko Press, c1967. - 159 p. : ill. ISBN: 9781584234418 9781584230700 (pbk.) : Rs.500.00 Subjects--Topical Terms: Mass media--HistoryTechnology and civilization Dewey Class. No.: 302.2309 / MCL