TY  - BOOK
AU  - Hovland,Roxanne
AU  - Wolburg, Joyce M.
TI  - Advertising society and consumer culture
SN  - 9780765615473
U1  - 306.3 
PY  - 2010///
CY  - New York
PB  - M E Sharpe
KW  - Consumer behavior
KW  - Social aspects
KW  - United States
N1  - includes bibliographical references and index
ER  -