Bosworth, Derek (ed) <br/><br/>
The Management of intellectual property / 
Derek Bosworth and Elizabeth Webster 
 - Cheltenham :  Edward Elgar,  2006 
 - viii, 333p, 24cm. 
 - New horizons in intellectual property .
<br/><br/>This book brings together innovative contributions on the management of intellectual property and intellectual property rights by an esteemed and multidisciplinary group of economists, management scientists, accountants and lawyers. It Offers a broad and enlightening picture of the measurement and management of IP, the contributors argue that the shift towards a knowledge-based economy has increased the importance of IP and more generally, intangible assets, as a focus for company decision-making behavior. The book explores these intangible assets, which are driven by investments in R&D, marketing, education and training, management information systems and organizational structure. 
<br/><br/><label>ISBN: </label>1845421124 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Intangible property--Management<br/>Intellectual property--Management<br/>Technological innovations--Economic aspects
<br/><br/><label>Dewey Class. No.: </label>346.048068  / BOS