Langenberg, Eike A <br/><br/>
Guanxi and Business strategy :   theory and implications for multinational companies in China / 
Eike A Langenberg 
 - Heidelberg :  Physica-Verlag,  2007 
 - xiv, 226p, 23cm. 
 - Contributions to management science .
<br/><br/>This book laborates upon a topic of paramount importance to both academic scholars and managers doing business with China: the impact of personal relationships (guanxi) on business affairs. Rather than explaining the emergence of guanxi and its persistence in spite of the existence of a market economy with Confucianism, the author applies the phenomenon to the methodology of New Economic Sociology. 
<br/><br/><label>ISBN: </label>3790819557 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business strategy, Business planning<br/>Strategic planning
<br/><br/><label>Dewey Class. No.: </label>658.4012  / LAN