TY  - BOOK
AU  - Sellars,David
TI  - Developing and role playing effective sales presentations: a how-to, step-by-step guide for in-seat and online courses and corporate training programs 
SN  - 9780324223972
U1  - 382 
PY  - 2005///
CY  - Australia
PB  - South-Western Cengage Learning
KW  - Role playing
KW  - Selling
N1  - As the leading student text in the field, this title provides both a detailed examination of the law of the World Trade Organization and a clear introduction to the basic principles and underlying logic of the world trading system. It explores the institutional aspects of the WTO together with the substantive law. New to this edition are examinations of the WTO rules on the protection of intellectual property and the rules on technical barriers to trade and sanitary and phytosanitary measures. Assignments are integrated throughout to allow students to assess their understanding, while chapter summaries reinforce learning. In addition further-reading sections have been added to each chapter and exercises have been included to draw on primary sources and real-life trade scenarios, enabling students to hone their practical and analytical skills
ER  -