TY  - BOOK
AU  - Heidenreich,Martin (ed)
TI  - Innovation and institutional embeddedness of multinational companies
SN  - 9780857934321
U1  - 338.881 
PY  - 2012///
CY  - Cheltenham
PB  - Edward Elgar
KW  - International business enterprises
KW  -  Political aspects
KW  -  Social aspects
N1  - Multinational companies are crucial actors in a global knowledge-based economy, combining the advantages of global and locally coordinated production and innovation strategies with specific regional and national factors. This book questions how MNCs can best exploit institutionally embedded knowledge, explores the utilization of external institutionally embedded knowledge in corporate innovation processes, and addresses the challenges of embeddedness
ER  -