Alvesson, Mats <br/><br/>
The Triumph of emptiness :   consumption, higher education, and work organization / 
Mats Alvesson 
 - Oxford :  Oxford University Press,  2013 
 - x, 243p. 24cm. 
<br/><br/>The book views the contemporary economy as an economy of persuasion, where firms and institutions assign resources to rhetoric, image, and reputation rather than production of goods and services. It examines critically phenomena such as the knowledge society, consumption, higher education, organizational change, professionalization, and leadership. 
<br/><br/><label>ISBN: </label>9780199660940 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Branding (Marketing)<br/>Civilization, Modern--21st century<br/>Consumption (Economics)<br/>Corporate culture<br/>Materialism<br/>Organizational behavior-- Social aspects
<br/><br/><label>Dewey Class. No.: </label>302.35  / ALV