TY  - BOOK
AU  - Kohli-Khandekar,Vanita
TI  - The Indian Media Business
SN  - 9788132113560 (pbk. : alk. paper)
AV  - P92.I7 K64 2013
U1  - 302.230954 22
PY  - 2013///
CY  - New Delhi, Thousand Oaks
PB  - Sage Publications
KW  - Mass media
KW  - India
KW  - Business
KW  - Management
KW  - SOCIAL SCIENCE
KW  - Media Studies
N1  - Includes bibliographical references and index
N2  - This book presents the business history, current dynamics, regulation, economics, technology, valuations, case studies, trends and a clear sense of how the business operates
ER  -