TY - DATA AU - McDonnell,Philip J. TI - Optimal portfolio modeling: models to maximize return and control risk in excel R + CD-ROM U1 - 332.60285554 22 PY - 2008/// CY - New Jersey PB - John Wiley KW - Investments KW - Microsoft Excel (Computer file) KW - Portfolio management KW - Risk management N2 - Optimal Portfolio Modeling provides readers with invaluable trading and risk control models using the most popular modeling programs-Excel and the statistical modeling language, R. Using empirical and statistical techniques, it presents modeling formulas that will allow readers to maximize the performance, minimize the drawdown, and manage the risk of their portfolios. As more smart money chases market returns, individual and professional traders need to take a more mathematical and statistically accurate approach to trading ER -