Your search returned 78 results.

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	21.	Advertising: a behavioural approach for managers Faison, Edmund W. J. by Faison, Edmund W. J Series: Wiley Series in Marketing Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York Wiley 1980 Availability: Items available for loan: Ahmedabad (1)Call number: 659.1 F2A2. Place hold
	22.	Nonverbal communication in advertising by Hecker, Sidney [Editor] Stewart, David W [Editor] Material type: Text; Format: print ; Literary form: Not fiction Publication details: Lexington, Massachusetts Lexington Books 1988 Availability: Items available for loan: Ahmedabad (1)Call number: 659.1 N6. Place hold
	23.	Advertising and consumer psychology by Percy, Larry [Editor] Woodside, Arch G [Editor] Material type: Text; Format: print ; Literary form: Not fiction Publication details: Lexington, Massachusetts Lexington Books 1983 Availability: Items available for loan: Ahmedabad (1)Call number: 659.1 P3A2. Place hold
	24.	No cover image available Visual persuasion written and designed by Baker, Stephen Series: McGraw-Hill series in marketing and advertising Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York McGraw-Hill 1961 Online resources: e-Book Availability: Items available for loan: Ahmedabad (1)Call number: 659.10115 B2V4. Place hold
	25.	No cover image available Psychology in media strategy: proceedings of a symposium by Media Research Committee of the American Marketing Association Overseas Press Club, New York City February 23, 1965 Proceedings of a Symposium on Psychology in Media Strategy Bogart, Leo [Editor] Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chicago, Illinois American Marketing Association 1966 Availability: Items available for loan: Ahmedabad (1)Call number: 659.10115 B6P8. Place hold
	26.	No cover image available Advertising and psychology Gill, Leslie E. by Gill, Leslie E Series: Hutchinson's University Library: Psychology Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Hutchinson 1954 Availability: Items available for loan: Ahmedabad (1)Call number: 659.10115 G4A2. Place hold
	27.	No cover image available Advertising psychology and research: an introductory book Lucas, Darrell Blaine by Lucas, Darrell Blaine Britt, Steuart Henderson Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York McGraw-Hill Book Co., 1950 Availability: Items available for loan: Ahmedabad (1)Call number: 659.10115 L8A2. Place hold
	28.	No cover image available Motivation in advertising: motives that make people buy Martineau, Pierre by Martineau, Pierre Series: McGraw-Hill series in advertising and selling Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York McGraw-Hill Book Co., 1957 Availability: Items available for loan: Ahmedabad (2)Call number: 659.10115 M2M6-1, ... Place hold
	29.	No cover image available The hidden persuaders Packard, Vance by Packard, Vance Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York David McKay Co., 1957 Availability: Items available for loan: Ahmedabad (1)Call number: 659.1015 P2H4. Place hold
	30.	No cover image available Motivation research in advertising and marketing Smith, George Horsley by Smith, George Horsley Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York McGraw-Hill Book Co., 1954 Availability: Items available for loan: Ahmedabad (1)Call number: 659.1015 S6M6. Place hold
	31.	Marketing power of emotion O'Shaughnessy, John by O'Shaughnessy, John O'Shaughnessy, Nicholas J Material type: Text; Format: print ; Literary form: Not fiction Publication details: Oxford Oxford University Press 2003 Availability: Items available for loan: Ahmedabad (1)Call number: 658.83 O8M2. Place hold
	32.	Persuasion in advertising O'Shaughnessy, John by O'Shaughnessy, John O'Shaughnessy, Nicholas Jackson Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Routledge 2004 Availability: Items available for loan: Ahmedabad (1)Call number: 659.1 O8P3. Place hold
	33.	Brand sense: build powerful brands through touch, taste, smell, sight, and sound Lindstrom, Martin by Lindstrom, Martin Kotler, Philip [Forward by] Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York Free Press 2005 Availability: Items available for loan: Ahmedabad (1)Call number: 658.827 L4B7. Place hold
	34.	About face: the secrets of emotionally effective advertising by Hill, Den Publication details: London Kogan Page 2010 Availability: Items available for loan: Ahmedabad (1)Call number: 659.1019 H4A2. Place hold
	35.	The branded mind : what neuroscience really tells us about the puzzle of the brain and the brand Plessis, Erik du by Plessis, Erik du Publication details: London Kogan Page 2011 Availability: Items available for loan: Ahmedabad (1)Call number: 658.8342 P5B7. Place hold
	36.	Fascinate: your 7 triggers to persuasion and captivation Hogshead, Sally by Hogshead, Sally Publication details: New York Harper Business 2010 Availability: Items available for loan: Ahmedabad (1)Call number: 658.800019 H6F2. Place hold
	37.	The psychology of advertising Fennis, Bob M. by Fennis, Bob M Stroebe, Wolfgang Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Routledge 2016 Availability: Items available for loan: Ahmedabad (1)Call number: 659.1019 F3P8. Place hold
	38.	Attention, attitude, and affect in response to advertising by Clark, Eddie M [Editor] Brock, Timothy C [Editor] Stewart, David W [Editor] Publication details: New York Psychology Press 2015 Availability: Items available for loan: Ahmedabad (1)Call number: 659.1019 A8. Place hold
	39.	The art of cause marketing: how to use advertising to change personal behavior and public policy Earle, Richard by Earle, Richard Publication details: Illinois NTC Business Books 2001 Availability: Items available for loan: Ahmedabad (1)Call number: 658.5 E2A7. Place hold
	40.	Social communication in advertising by Leiss, William Kline, Stephen [Co author] Jhally, Sut [Co author] Botterill, Jacqueline [Co author] Asquith, Kyle [Co author] Edition: 4th Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York Routledge 2018 Availability: Items available for loan: Ahmedabad (1)Call number: 659.1042 L3S6. Place hold

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Your search returned 78 results.