| 000 | 00767nam a2200193Ia 4500 | ||
|---|---|---|---|
| 008 | 140323b1972 xxu||||| |||| 00| 0 eng d | ||
| 082 | _a658.8 | ||
| 110 |
_aNational Council of Applied Economic Research _cNew Delhi _dJuly 1971 to Febuary 1972 _9186908 |
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| 245 | _aNew perspectives in marketing | ||
| 260 |
_aNew Delhi _c1972 _bNational Council of Applied Economic Research _9186907 |
||
| 300 | _axii, 204 p. | ||
| 365 | _bINR 25.00 | ||
| 500 | _aThis book consists of series of lectures and papers presented in the course of a Marketing Training Programme during July 1971 to Feb. 1972 | ||
| 650 | _aMarketing | ||
| 650 | _aMarketing research | ||
| 710 |
_aNational Council of Applied Economic Research _91099165 |
||
| 942 | _cBK | ||
| 999 |
_c262548 _d262548 |
||