000 00528nam a2200181Ia 4500
008 140323b1997 xxu||||| |||| 00| 0 eng d
020 _a000255867X
020 _a9780002558679
082 _a659.12
_bB7
245 _aBrand warriors: corporate leaders share their winning strategies
260 _aHammersmith
_bHarperCollins Business
_c1997
300 _axiv, 237 p.
365 _aPND
_b10.00
650 _aCorporations
650 _aBrand name products
700 _aGilmore, Fiona
_eEditor
_9193379
942 _cBK
999 _c274305
_d274305