000 01301cam a22003014a 4500
001 11965369
005 20200505172012.0
008 000405s2000 enka b 001 0 eng
906 _a7
_bcbc
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_d1
_eocip
_f20
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919 _a401739
925 0 _aacquire
_b1 shelf copy
_xpolicy default
010 _a 00039933
020 _a0198775512
040 _aDLC
_cDLC
_dDLC
042 _apcc
050 0 0 _aHF5415
_b.P2343 2000
082 0 0 _a658.8
_221
100 1 _aPalmer, Adrian.
_9362556
245 1 0 _aPrinciples of marketing /
_cAdrian Palmer.
260 _aOxford ;
_aNew York :
_bOxford University Press,
_c2000.
300 _axx, 644 p. :
_bill. ;
_c25 cm.
504 _aIncludes bibliographical references and index.
650 0 _aMarketing.
856 4 2 _3Publisher description
_uhttp://www.loc.gov/catdir/enhancements/fy0610/00039933-d.html
856 4 1 _3Table of contents only
_uhttp://www.loc.gov/catdir/enhancements/fy0610/00039933-t.html
856 4 2 _3Contributor biographical information
_uhttp://www.loc.gov/catdir/enhancements/fy0724/00039933-b.html
999 _c37017
_d37017