000 00332nam a2200121Ia 4500
008 190930s2009 xx 000 0 und d
020 _a9788131727997
082 _a658.802 HOO
100 _aHooley, Graham
_91169844
245 _aMarketing strategy and competitive positioning
260 _aNew Delhi
_bPearson
_c2009
365 _cRS
999 _c400678
_d400678