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| 003 | IIMBL | ||
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| 008 | 100616s1975 |r| ||110|eng|||| | ||
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_a658.83 _bWEN |
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_aWentz, Walter B. _9255936 |
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_aCases in marketing research / _cby Walter B ed . Wentz. |
| 260 |
_aNew York: _bHarper and Row, _c1975. |
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| 300 | _a290p. | ||
| 490 | 0 | _aHarper's series in marketing management | |
| 650 | 4 | _aMarketing research, Case studies | |
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