Marketing management:
Guiltan, Joseph P.
Marketing management: strategies and programmes / Joseph P. Guiltan, Gordon W. Paul, and Thomas J. Madden. - New York : McGraw-Hill, 1996. - xvii, 463 p.
007049097X GBP 25.99 (Rs. 1873.87)
Marketing management
Consumer behavior
Internet marketing
Marketing
658.8 / M2G8
Marketing management: strategies and programmes / Joseph P. Guiltan, Gordon W. Paul, and Thomas J. Madden. - New York : McGraw-Hill, 1996. - xvii, 463 p.
007049097X GBP 25.99 (Rs. 1873.87)
Marketing management
Consumer behavior
Internet marketing
Marketing
658.8 / M2G8