Value profit chain:
Heskett, James L.
Value profit chain: treat employees like customers and customers like employees / James L. Heskett, W Earl Sasser, and Leonard A Schlesinger - New York : Free press, 2003 - xxii,377 p.
0743225694
Customer services
Consumer satisfaction
Organizational effectiveness
Communication in marketing
Employee loyalty
658.812 / V2H3
Value profit chain: treat employees like customers and customers like employees / James L. Heskett, W Earl Sasser, and Leonard A Schlesinger - New York : Free press, 2003 - xxii,377 p.
0743225694
Customer services
Consumer satisfaction
Organizational effectiveness
Communication in marketing
Employee loyalty
658.812 / V2H3