Microeconomics for managers
Kreps, David M.
Microeconomics for managers Kreps, David M. - New Delhi Viva Books 2010 - xvii, 625 p.
David M. Krepss Microeconomics for Managers is based on an extraordinarily successful course taught to first year MBAs at Stanfords Graduate School of Business. It represents the most modern text available for Managerial Economics. Stressing game theory and strategic thinking, the book underscores the connections between contemporary microeconomics and the business world of the twenty first century. Often driven by lengthy, integrated case studies, the narrative shows prospective managers how economic models can yield practical answers to common business problems.
9788130908663
Microeconomics
Industrial management
339.02468
Microeconomics for managers Kreps, David M. - New Delhi Viva Books 2010 - xvii, 625 p.
David M. Krepss Microeconomics for Managers is based on an extraordinarily successful course taught to first year MBAs at Stanfords Graduate School of Business. It represents the most modern text available for Managerial Economics. Stressing game theory and strategic thinking, the book underscores the connections between contemporary microeconomics and the business world of the twenty first century. Often driven by lengthy, integrated case studies, the narrative shows prospective managers how economic models can yield practical answers to common business problems.
9788130908663
Microeconomics
Industrial management
339.02468