Creativity for innovation management : tools and techniques for creative thinking in practice
Goller, Ina
Creativity for innovation management : tools and techniques for creative thinking in practice - 2nd ed. - Oxon Routledge 2024 - 271p.
1. Creativity...? 2. Exploring problems 3. Being open 4. Building up willpower 5. Self-awareness 6. Building and sharing creative visions 7. Practising psychological safety 8. Supporting ideas 9. Pushing the frontiers 10. Creating the context 11. High involvement innovation 12. Design thinking 13. User innovation 14. Creativity under extreme constraints 15. Agile innovation 16. The future of creativity
This book is a comprehensive guide that combines theory with practice, focusing on creativity at individual and group levels. It provides opportunities to explore innovative processes, develop them through activities and real-life case studies, and demonstrates how to build entrepreneurial practices, strong teams, and organizations that encourage innovative thinking. The book has been updated with new chapters on emerging technologies, human-centered design, crowdsourcing, collaboration platforms, and cross-cultural differences in innovation management. It is ideal for postgraduate students and professionals interested in developing and applying their creativity at work. Online resources, including tools, techniques, and case studies, support learning and teaching.
9781032127699
Creative ability in business
Management Technological innovations
658.4063 / GOL
Creativity for innovation management : tools and techniques for creative thinking in practice - 2nd ed. - Oxon Routledge 2024 - 271p.
1. Creativity...? 2. Exploring problems 3. Being open 4. Building up willpower 5. Self-awareness 6. Building and sharing creative visions 7. Practising psychological safety 8. Supporting ideas 9. Pushing the frontiers 10. Creating the context 11. High involvement innovation 12. Design thinking 13. User innovation 14. Creativity under extreme constraints 15. Agile innovation 16. The future of creativity
This book is a comprehensive guide that combines theory with practice, focusing on creativity at individual and group levels. It provides opportunities to explore innovative processes, develop them through activities and real-life case studies, and demonstrates how to build entrepreneurial practices, strong teams, and organizations that encourage innovative thinking. The book has been updated with new chapters on emerging technologies, human-centered design, crowdsourcing, collaboration platforms, and cross-cultural differences in innovation management. It is ideal for postgraduate students and professionals interested in developing and applying their creativity at work. Online resources, including tools, techniques, and case studies, support learning and teaching.
9781032127699
Creative ability in business
Management Technological innovations
658.4063 / GOL