Blue Ocean Strategy : how to create uncontested market space and make the competition irrelevant (Record no. 210974)

MARC details
000 -LEADER
fixed length control field 01002pam a2200217 a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140223b2005 , 2015 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781591396192
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.4012
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kim, W.Chan
9 (RLIN) 995635
245 ## - TITLE STATEMENT
Title Blue Ocean Strategy : how to create uncontested market space and make the competition irrelevant
Remainder of title
250 ## - EDITION STATEMENT
Edition statement Expanded edition
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi
Date of publication, distribution, etc. 2005 , 2015
Name of publisher, distributor, etc. Harvard Business School Press
300 ## - PHYSICAL DESCRIPTION
Extent xv, 240 p. ; 24 cm.
365 ## - TRADE PRICE
Price amount 995.00
Price type code INR
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing Segmentation
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element New Product Strategy
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Strategic Management
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Strategic Planning
856 ## - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="http://192.168.1.244/contentpages/BlueOceanStrategy_Kim.pdf">http://192.168.1.244/contentpages/BlueOceanStrategy_Kim.pdf</a>
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 22.658.4012
b W. Chan Kim, Reně Mauborgne.
c <p><span style="color: #333333; font-family: Arial, Helvetica, sans-serif; font-size: 12px; line-height: 16px;">Includes bibliographical references (p. [223]-229) and index.</span></p> <p> </p>
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Date last checked out Price effective from Koha item type Total Renewals
          Udaipur Udaipur 05/09/2013 995.00 2 658.4012 IIMU-000468 01/03/2018 19/02/2018 07/03/2016 Book  
          Udaipur Udaipur 05/09/2013 937.50 3 658.4012 IIMU-003637 09/09/2019 13/08/2019 07/03/2016 Book 2
          Udaipur Udaipur 05/09/2013 937.50 2 658.4012 IIMU-003638 26/09/2018 10/09/2018 07/03/2016 Book  
          Udaipur Udaipur 05/09/2013 937.50 7 658.4012 IIMU-003639 25/02/2019 05/02/2019 07/03/2016 Book 4
          Udaipur Udaipur 05/09/2013 937.50 3 658.4012 IIMU-003640 15/11/2018 29/10/2018 07/03/2016 Book  
          Udaipur Udaipur 05/09/2013 937.50 3 658.4012 IIMU-003641 22/02/2019 05/02/2019 07/03/2016 Book  
          Udaipur Udaipur 05/09/2013 995.00 2 658.4012 IIMU-002683 16/06/2017 23/03/2017 07/03/2016 Book  

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