Management in marketing: text and cases (Record no. 255105)

MARC details
000 -LEADER
fixed length control field 00562nam a2200181Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140323b1961 xxu||||| |||| 00| 0 eng d
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Lazo, Hector
9 (RLIN) 85386
245 ## - TITLE STATEMENT
Title Management in marketing: text and cases
Statement of responsibility, etc. Lazo, Hector
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York
Name of publisher, distributor, etc. McGraw-Hill Book Company
Date of publication, distribution, etc. 1961
-- 130623
300 ## - PHYSICAL DESCRIPTION
Extent xviii, 657 p.
440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE
Title McGraw-Hill series in marketing and advertising
9 (RLIN) 155798
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing - Case studies
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Corbin, Arnold
9 (RLIN) 85387
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Dewey Decimal Classification     Ahmedabad Ahmedabad 04/05/2009   658 L2M2-1 941 04/09/2009 1 04/09/2009 Book
    Dewey Decimal Classification     Ahmedabad Ahmedabad 04/05/2009   658 L2M2-2 5780 08/08/2011 2 08/08/2011 Book
    Dewey Decimal Classification     Ahmedabad Ahmedabad 04/05/2009   658 L2M2-3 5782 08/08/2011 3 08/08/2011 Book
    Dewey Decimal Classification     Ahmedabad Ahmedabad 04/05/2009   658 L2M2-4 5783 08/08/2011 4 08/08/2011 Book
    Dewey Decimal Classification     Ahmedabad Ahmedabad 04/05/2009   658 L2M2-5 5781 08/08/2011 5 08/08/2011 Book

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