Promotional strategy (Record no. 257243)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00528nam a2200193Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140323b1967 xxu||||| |||| 00| 0 eng d |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.82 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Engel, James F. |
| 9 (RLIN) | 263254 |
| 245 ## - TITLE STATEMENT | |
| Title | Promotional strategy |
| Statement of responsibility, etc. | Engel, James F. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Homewood |
| Name of publisher, distributor, etc. | Richard D. Irwin |
| Date of publication, distribution, etc. | 1967 |
| -- | 126433 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xiii, 665 p. |
| 365 ## - TRADE PRICE | |
| Price amount | USD 9.00 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Advertising |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Wales, Hugh G. |
| 9 (RLIN) | 85411 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Warshaw, Martin R. |
| 9 (RLIN) | 184058 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Book |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Ahmedabad | Ahmedabad | 04/05/2009 | 658.82 E6P7/67-1 | 38862 | 04/09/2009 | 1 | 04/09/2009 | Book | |||||
| Dewey Decimal Classification | Ahmedabad | Ahmedabad | 28/06/2012 | 658.82 E6P7/67-2 | 49368 | 28/06/2012 | 2 | 04/09/2009 | Book |