Financial dimensions of marketing; a source book (Record no. 257659)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00593nam a2200193Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140323b1981 xxu||||| |||| 00| 0 eng d |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.15 |
| 245 ## - TITLE STATEMENT | |
| Title | Financial dimensions of marketing; a source book |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | London |
| Name of publisher, distributor, etc. | Macmillan |
| Date of publication, distribution, etc. | 1981 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 2 v. |
| 500 ## - GENERAL NOTE | |
| General note | Pub. in association with the Institute of Cost and Management Accountants |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Finance |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Decision-making |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing - Decision making. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing - Finance |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Wilson, Richard M S |
| 9 (RLIN) | 1097013 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Book |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Ahmedabad | Ahmedabad | 04/05/2009 | 658.15 F4-II | 117993 | 04/09/2009 | 04/09/2009 | Book |