Marketing planning and strategy (Record no. 282595)

MARC details
000 -LEADER
fixed length control field 00514nam a2200181Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140323b2000 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780324014808
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Jain, Subhash C.
9 (RLIN) 184372
245 ## - TITLE STATEMENT
Title Marketing planning and strategy
Statement of responsibility, etc. Jain, Subhash C.
250 ## - EDITION STATEMENT
Edition statement 6th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Australia
Name of publisher, distributor, etc. South-Western College Publishing
Date of publication, distribution, etc. 2000
-- 143559
300 ## - PHYSICAL DESCRIPTION
Extent xviii, 925 p.
365 ## - TRADE PRICE
Price amount USD 18.50
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing - Management
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type Collection code Source of acquisition Cost, normal purchase price Cost, replacement price
    Dewey Decimal Classification     Ahmedabad Ahmedabad   04/05/2009   658.8 J2M2/2000 146434 04/09/2009 04/09/2009 Book        
    Dewey Decimal Classification     Nagpur Nagpur General Stacks 25/10/2021   658.802 J2M2 IIMN-002775 25/10/2021 25/10/2021 Book Non-fiction 2 599.00 599.00

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