Consumer behaviour: behavioural aspects of marketing (Record no. 330229)

MARC details
000 -LEADER
fixed length control field 00579nam a2200205Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140323b1993 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0750605499
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780750605496
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Rice, Chris
9 (RLIN) 189229
245 ## - TITLE STATEMENT
Title Consumer behaviour: behavioural aspects of marketing
Statement of responsibility, etc. Rice, Chris
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Oxford
Name of publisher, distributor, etc. Butterworth Heinemann
Date of publication, distribution, etc. 1993
-- 98068
300 ## - PHYSICAL DESCRIPTION
Extent viii, 414 p.
365 ## - TRADE PRICE
Price amount UKP 16.99
440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE
Title CIM student series
9 (RLIN) 189230
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Consumer behaviour
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification     Ahmedabad Ahmedabad   04/05/2009   658.83 R4C6 132927 04/09/2009 04/09/2009 Book

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